Vision Creative Studio
Seen by the algorithms that matter.
IRIS turns Generative Engine Optimization from a manual, one off audit into a running operation: content is generated, refreshed, and tracked against whether AI engines actually cite it. Continuously. Not a one time project.
The Problem
AI can’t cite what it can’t read.
Search engines are not the only thing indexing content anymore. AI answer engines summarize, cite, and recommend, but only from pages structured well enough for them to parse: clear answers, real facts, and content that stays current. Most content operations still run like it’s 2015: written once, published, and left to rot.
How It Works
Audit. Generate. Publish. Refresh. Track.
Audit
Find the gaps, thin pages, and missing answers competitors are already covering.
Generate
Produce full, structured articles: clear answers, FAQs, and key takeaways built in, not bolted on after.
Publish
Schedule it, hold it as a draft, or ship it live. Every change is versioned, so nothing is ever truly overwritten.
Refresh
Every article runs on a schedule and is checked automatically. Once it's due, it gets regenerated on its own.
Track
See what's live, what's due, and what changed at a glance.
What’s Built In
A full featured headless CMS, tuned for GEO.
Structured for citation
Every article ships with a clear answer summary, an FAQ, and key takeaways: the shape AI engines actually quote from.
Automatic refresh
Content is checked on a running schedule and regenerated on its own once it falls due. No manual audits required.
Native drafts and scheduling
Publish now, schedule for later, or hold as a draft. Full version history means any change can be rolled back.
Batch generation
Generate and publish whole batches of articles at once, with live progress and automatic retry on failure.
Full version history
Every article keeps its past versions. Roll back to any of them at any time.
A full featured headless CMS
A real database, a real admin panel, and a real API underneath everything. Not a page builder wearing a GEO label.
Who It’s For
Built for Vision Creative Studio’s own content operations.
IRIS runs the content engine behind Vision Creative Studio today. It’s built to eventually run the same operation for clients and partner agencies too.
Seen by the algorithms that matter.
Go to admin panelFAQ
What is GEO?
Generative Engine Optimization: structuring content so AI answer engines like ChatGPT, Perplexity, and AI Overviews can read it, quote it, and cite it directly.
How is this different from SEO?
SEO gets a page ranked. GEO gets it cited. IRIS is built for the second one: structured answers, real facts, and constant freshness, not just keywords.
Does the content go stale?
No. Every article runs on a refresh schedule and is regenerated automatically once it's due, so it never quietly falls out of date.
Is this available for clients yet?
IRIS currently runs Vision Creative Studio's own content operations. It's built to extend to clients and partner agencies next.